2011 has been a very positive year for digital world, Major Research report number states it. Today i was looking at research report from IDC and EMC in their digital Universe joint work. We have generated 1.8 ZettaBytes (1.8 Trillion GigaBytes) of Digital information, Big Thanks to Technology. Improved technology has helped reduced cost of creating, capturing, managing and storing information. What we spend today for a byte of digital information is 1/9th of 2005. Available bandwidth per user has grown in big to compound the effort of data creation and sharing. Services like Web Hosting and cloud computing ( Though less than 3%) are helping the information growth personalized but sophisticated. Incidentally we crosses 1 trillion Gigabyte mark only during 2010, Current year (2011) numbers accounts for factor of 9 multiple in a span of just 5 years. So huge isn’t it?
Let me go over How did we produce and replicate this much of data?
Low cost handheld devices with improvised video and photo capture amount for more social data. Each data produced at devices get replicated in your social circle accounts for high data sharing. Social networking sites like Facebook, Twitter, Four Square and Orkut are helping the sharing side. More organic growth result is in the form of share by your circle to another circle.
From the enterprise point of view, more corporates are in to social content creation than ever. Cost of marketing is so minimal by digital media than traditional marketing. Employers encourage more people to share with campaigns are promotion through their own people. More corporates are in to cloud either in the form or private or public (minimal).
Storing and Serving the content is lot cheaper than before. For the first time in server market “Virualized Server” number surpassed standalone hardware models. Storage and Network visualization together account for much reduction in storing cost and increased adoption to cloud computing. New storage management tools are available to cut the costs of the part of the digital universe we store, such as deduplication, auto-tiering, and virtualization, as well as to help us decide what exactly to store, as in content management solutions. Network product vendors increased attention to IO virtualization and clustered networks is fueling the increased speed on serving the digital content. Juniper, Cisco, Brocade and Arista all announced their products to grab their bite on big bang cloud market. When latency is expected to be killer networking companies are ready with low latency packet switching devices.
All the above reasons together helped in the creation of this mammoth number. We cannot single out a particular technology, Together we are better. I am open to more suggestion on other non-included areas.
Author note:
Happy NewYear to all our readers. I am just out of a brief hibernation period, largely due to personal commitments. i am back with a discussion point “mammoth research number on digital information”.